Blog: trade-show-displays

The Modern Trade Show Display: Simple Ways to Incorporate Technology Into Your Exhibit


Technology is ubiquitous: 45 percent of U.S. adults own tablets and 68 percent own smartphones. Trade show attendees tend to be a tech-savvy bunch, particularly if they are millennials. When exhibitors fail to incorporate technology into their booths, they run…

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Trade Show Design Inspiration: Fabric Displays


As the busy spring trade show season winds down, now is a good time to reflect on your experiences and re-evaluate your trade show marketing strategies before things get busy again this fall. No doubt, some things worked better…

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Going Vertical: Tips for Designing a Vertical Trade Show Exhibit


This blog, written by our partner, Nimlok, offers up wonderful tips on how to make use of vertical space with your next trade show display:

Designing a trade show display is one of the most rewarding and challenging endeavors in…

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Exhibitors’ Tips for Easy Booth Setup and Breakdown


Every trade show is different and has its own set of rules and procedures. While larger tradeshows have event staff that assemble your display, smaller venues may allow you to set up your own. You will want to make sure…

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Capturing the Attention of Millennials through Face-to-Face Marketing


Take a moment to picture a millennial. Odds are you picture something like this: designer plaid, purposeful, yet disheveled hair, device in hand.

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Benefits of LED Lighting for Trade Show Displays


It’s a packed house and your trade show display is one of hundreds. How do you stand out in the crowd? While structure and content go a long way in grabbing the attention of passersby, one of the most integral and…

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Pros and Cons of Renting a Trade Show Display


The big trade show is months away and you’re knee-deep in preparing the perfect trade show display system. At this stage, it’s likely that you’re figuring out how to maximize your time, money, and efforts, and may even be considering renting an…

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The History of the Trade Show: From Victorian Era to Modern-Day Exhibiting


In this day and age, when we think of trade show exhibits, we think of striking graphics, intricately-organized display structures, and innovative lighting ideas. With all of the technology and innovation that goes into modern-day exhibits, it’s hard to imagine what…

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Beyond the Display: 10 Tips to Engage Trade Show Attendees


Through our years of experience preparing clients for tradeshows, we’ve garnered some best practices for making your presence a success—whether it be designing a striking banner, or investing in an immersive modular display. However, we understand that displays are just one…

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